Through the electrification of all facilities and boats, as well as the exclusive purchase of clean local hydropower and the phasing out of Brazilian soy in salmon feed, Eide Havbruk was able to offer the world's first carbon-neutral farmed salmon in the fall of 2020.
FORM was brought in to design the communication for this unique product, and we are responsible for the visual identity, illustration, packaging, animation, website, and digital storytelling.